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Forward 2026: What Flip's Conference Revealed About the Future of Frontline Work

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AI-Native Intranet

The AI-native intranet that actually reaches the frontline

An AI-native intranet is an intranet platform with artificial intelligence built into its architecture rather than bolted on afterwards. It drafts content with AI assistance, translates it automatically, and delivers it to the device your workforce actually carries: the smartphone in their pocket. The difference is measurable. Traditional intranets reach roughly 22% of employees. An AI-native intranet such as Flip reaches 93%.

AI-powered Intranet app focuses on operational excellence.

Trusted by leading frontline organisations worldwide

80% of the global workforce is frontline, yet most intranets are built for desk jobs.

57% of employees see no purpose in their company intranet.

Key Features

Our Solution

With generic intranets, campaigns reach a fraction of the workforce, and the people who actually move your business never see the message. But with our solution, results are different.

Flip intranet interface for knowledge base and operations documents.

Knowledge Base

  • Bring every policy, guide, and document into one searchable home: no more digging through scattered drives, chats, and inboxes.

  • Access it anywhere, on desktop or mobile, so frontline and desk-based teams get the same answers on any device.

  • Show each person only what's relevant to them: content personalizes and permissions adapt automatically based on role, location and team.

UI of a B2B-SaaS platform for creating new marketing campaigns.

Intranet Content Publishing

  • Create and publish new pages in minutes with an intuitive editor: no IT tickets, no technical skills required.

  • Enrich any page with images, video, attachments, and embeds to make content clear and engaging.

  • Structure your Knowledge Base your way by building new collections and categories as your organization grows.

Ask AI interface showing questions and time-off request options.

Ask AI

  • Ask a question in plain language and get an instant, accurate answer pulled straight from your intranet and Knowledge Base.

  • Skip the manual search: AI surfaces the exact information you need instead of a list of links to sift through.

  • Every answer is grounded in your approved content and respects permissions, so people only get information they're allowed to see.

SharePoint logo with sync and document icons on each side.

SharePoint® Sync

  • Connect your existing SharePoint so content stays accessible without migrating or duplicating files.

  • Let employees find SharePoint documents directly through Flip, alongside the rest of their Knowledge Base.

  • Keep your single source of truth intact while extending it to every employee, including frontline teams.

'With Flip we bring selected news directly to employees’ private smartphones, without double-maintenance of content.'
Nadja Wild
Corporate Communications, LAPP
Frontline workers in a warehouse using a workforce app on mobile devices.

AI-native intranet vs traditional intranet: the numbers

Three figures show the difference more clearly than any feature list:

Flip

Traditional Intranet

Intranet roll-out

4-6 weeks

6 months

Intranet reach

93%

22%

Comms campaign engagement

62%

14%

Ready to reach
every employee?

Your frontline workers shouldn't need IT to get to work.

Join hundreds of companies who've made access simpler, faster, and more secure with Flip.

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User interfaces of GLS, Ben & Jerrys, and MAHLE B2B-SaaS apps.

FAQ about the AI-native intranet

What is the difference between an AI-native and an AI-powered intranet?

An AI-native intranet is built from the ground up around AI: creation, translation, knowledge search and distribution run on a shared AI architecture with reviewed, permission-checked sources. An AI-powered (retrofitted) intranet adds individual AI features to an existing system, and these often draw on unverified or outdated content.

Does Flip replace SharePoint or Viva Connections?

No. Flip doesn’t replace your Microsoft 365 investment; it extends it. Editors continue working in SharePoint, and Flip’s Syncer republishes selected pages to a mobile-first interface. Frontline staff need neither SharePoint licences nor corporate email addresses.

Does the AI create my content for me?

AI suggests headlines, translations and image ideas, but humans stay in control. Every suggestion is reviewed and approved by your team before publishing.

How long does implementation take?

Most customers launch their intranet pilot in 4 to 6 weeks, thanks to pre-built templates and SSO provisioning. Safestore rolled out across more than 200 stores in around six weeks. Traditional intranet projects average roughly six months.

Is Flip GDPR-compliant?

Yes. Flip is ISO 27001-certified, stores EU data in European data centres and offers fine-grained, role-based permissions. The platform meets the requirements of both UK GDPR and EU GDPR, and works councils in heavily regulated markets such as Germany have approved it.

Can employees log in without a corporate email address?

Yes. Through Flip Identity, frontline employees receive access without an email address: activation via invite code or QR code, then passwordless login with a passkey on their own smartphone.

Can we target content by location or role?

Yes. Flip syncs metadata from your HRIS and lets you combine rules, such as “UK warehouse managers on night shift”, in one click.

What ROI should we expect from an AI intranet?

Customers typically double their content reach within three months and reduce the time to create and publish content by more than 50% with the AI-native Content Studio.