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Communication

How Flip improves your internal communication

Reach 100% of your workforce, no email needed ¹.
Flip ensures that all employees, including deskless teams, receive critical updates quickly and reliably, and can give feedback themselves to ensure every voice is heard and acted upon.

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Frontline employee using Employee App for comms, HR-Portal, Flip Flows, Employee Engagement.

Common challenges for Communication leaders

Hard to reach & slow to respond

63% of frontline workers say messages from leadership never reach them ²

Listening Gap

41% say management never seeks feedback, and 70% feel their voices aren’t heard ³

Complex tool landscape

62% of frontline organisations juggle 4–6 different employee apps, creating confusion and inefficiency ⁴

Lack of targeted communication

Only 35% of frontline workers feel heard, even though 65% of leaders believe their comms strategy is effective ⁵

How Flip solves these problems

Multi-channel publishing +
B2B-SaaS Mitarbeiterplattform UI: Employee App, HR-Portal, Flip Flows, Employee Engagement, Channels.

Reach your employees across all relevant channels including app, email, Microsoft 365, SMS, and digital signage.

A voice for every employee +
Employee App poll UI: Which sales prize would you prefer? Flip Flows, Employee Engagement, HR-Software.

Enable feedback, surveys, and open dialogue to ensure every voice is heard and acted upon.

Audience segmentation +
B2B-SaaS Employee App UI shows parcel volume update, empowering frontline via HR-Portal, Intranet.

Deliver the right information directly to employees’ devices, ensuring each team member sees only what matters to them.

Success measurement and sentiment analysis +
User analytics dashboard of Employee Experience Platform with HR-Portal, Intranet, Flip Intelligence.

With Flip, you can measure interaction with your content and sentiment of your employees.

Your AI content studio

Flip gives you the AI-powered tools to connect, engage, and empower your entire workforce. With our AI content studio you can easily schedule, write and publish information, all to a tailored audience.

FAQs

Why should my company improve internal communication? +

Strong internal communication is key to engagement, clarity and collaboration, especially in companies with distributed or deskless workforces. Keeping employees well informed builds trust, reduces misunderstandings and improves overall performance.

What are the risks of poor communication with frontline employees? +

When frontline teams lack clear information, frustration, errors and inefficiencies increase. Critical updates are often delayed or missed entirely, affecting motivation, work quality and customer service.

How does Flip strengthen employee identification with the company? +

Flip builds connection by enabling employees not just to receive updates, but to actively participate, for example through feedback, reactions or sharing their own content. Visibility, leadership proximity and interaction foster a strong sense of belonging.

How does Flip improve communication during urgent changes? +

Real time notifications via push messages, chat or comments ensure that teams are immediately informed about new instructions, schedule changes or urgent updates, without relying on bulletin boards or emails.

Sources:

  1. Flip Customer Outcomes

  2. Technology Can Help Unlock a New Future for Frontline Workers, Microsoft, 2022

  3. How HR Leaders Are Rewriting Employee Listening Strategies in 2025, Senior Executive, 2025

  4. Global Survey about the Frontline Employee Experience, WorkJam, 2023

  5. Internal Communications Statistics for a Successful Company, Gaggle AMP, 2025

Talk to us today!

Ready to transform your communications?

See how Flip helps organisations like yours connect every team, every day.

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