Flip Reviews
How TEDi saves €5.8 million annually with Flip's AI agents and workflows
Learn how TEDi and Flip partnered on TEDi 2.0 – a single, AI-native employee experience platform that replaces outdated tools and automates store workflows. The outcome: streamlined operations and €5.8 million in projected annual savings (9.6x of ROI).
Key highlights
€5.8M in projected annual savings
Retiring outdated software and rolling out AI workflows is set to save TEDi millions every year.
No more manager bottleneck
Automating just one task – pallet returns – saves every District Manager 45 minutes of data entry per week.
Fast access to knowledge and tools
AI agents help employees instantly find the right info or complete routine tasks, at any time.
Lower IT costs and overhead
The new hub replaces the need for additional workflow tools and Microsoft licences.
About TEDi
Full of ideas
TEDi is one of Europe’s leading retailers, offering everything from household and DIY goods to stationery and cosmetics. Founded in 2004, the Dortmund-based company has grown steadily to over 36,000 employees across 15 countries and 3,500+ stores – and plans to open another 1,500 stores in the coming years.
Industry
Retail
Company size
36,000+ employees in 15 countries
Key use cases
Internal communication Process automation Task management Knowledge management AI-powered search
AI agents
Before
The High Cost of Fragmentation
Before implementing Flip, TEDi’s operational backbone was straining under the weight of disconnected, legacy systems. This "digital wild west" is common in retail but was costing TEDi millions in lost productivity.
The "Paper" Problem: Critical store updates and instructions were literally printed on cash register slips—easy to lose and impossible to track .
The "Shadow IT" Problem: With no official mobile channel, teams resorted to private messaging apps (like WhatsApp) to coordinate. This created massive security risks and data silos with no central oversight .
The "Data Entry" Problem (The Bottleneck):
Scenario: A District Manager needs a weekly "pallet return report" from 50 months.
Old Process: Post an update in the app -> Wait for 500 store comments -> Read 500 comments -> Manually copy data to Excel -> Re-enter into legacy tool "JobRouter" .
Result: Highly paid managers spent hours acting as data entry clerks.
The Solution
TEDi 2.0: One place for knowledge, tasks, and AI workflows
TEDi didn't just buy an app; they built a "Super-Platform" called TEDialog. This replaced the need for multiple licenses (Microsoft Sway, private chat, legacy intranets) with a single, AI-native mobile hub.
Core Capabilities Deployed:
Flip Flows (Workflow Automation): Replaced manual forms. Data now moves directly from the store employee’s phone into TEDi’s central systems, bypassing the manager entirely .
AI-Powered Knowledge Base: A central "TEDi Wiki" replaced static newsletters. AI agents help employees find answers instantly (e.g., "How do I process a damage report?") without calling HQ .
Global Reach: The app supports 31+ languages (including Croatian, Polish, German), ensuring that TEDi's diverse workforce across 15 countries can communicate in their native tongue via real-time translation .
The "Killer" Use Case: Automated Pallet Returns
This single workflow demonstrates the immediate ROI of the platform.
The Fix: Instead of commenting on a post, a store manager clicks a "Pallet Return" button in Flip, enters the number, and hits submit.
The Impact:
Zero manual data entry for District Managers.
45 minutes saved per District Manager, per week on this one task alone .
100% response rate reported by districts within just five weeks of rollout .
Financial Impact: When multiplied across hundreds of managers and weeks, this drives a massive portion of the €5.8M annual savings .
4. Implementation & Adoption (The "Secret Sauce")
Unlike traditional software rollouts that fail due to complexity, TEDi saw rapid adoption because the tool is intuitive (social-media style interface).
Zero Training Required: Employees could successfully complete new workflows without formal training .
Rapid Iteration: The app sees frequent updates (e.g., v3.31.0 released in Dec 2025), showing a committed partnership between TEDi and Flip to constantly refine features based on user feedback.
Holistic Integration: The app doesn't just do chat; it integrates HR Portals (for payslips/vacation) and Corporate Benefits, making it the one app employees need to open every day.
If your organization is suffering from "App Fatigue" or relying on WhatsApp for critical operations, the TEDi story proves that centralization is not just about "communication"—it's about hard operational cash flow.
Time saved, employees empowered, tools simplified
9.6x projected ROI
The detailed business case projects a 9.6x return on investment and €5.8 million in annual savings. The biggest driver? Automating time-consuming store processes.
Countless hours saved
The new 'pallet return' workflow alone is forecast to save every District Manager 45 minutes per week. Early results suggest even greater savings: Districts have reported 100% response rates within five minutes.
Channels and tools simplified
Legacy, disconnected tools and processes are being replaced by a single, easy-to-use, integrated platform – reducing ineffiency and cost. Employees did not even require training to successfully complete new workflows.
What's next
Scaling automation and AI across the business
TEDi 2.0 isn’t a single “big bang” launch. It’s a carefully phased rollout designed to deliver value step by step. The first workflows went live in late 2025, starting with high-impact areas such as product returns, store task confirmations, and damage reports.
Next, TEDi will extend the platform with AI-powered search, further connecting communication with everyday work.
As a long-term partner, TEDi is also co-developing the next generation of Flip’s Task Management, helping to shape how the platform evolves for organisations across the globe.
Want to bring your operations into the digital era?
Book a demo today to see how Flip can retire outdated systems, streamline processes, and give every employee the information they need – right when they need it.
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