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Abstract blue and green gradient with dotted arc pattern. Forward 2026 logo with blue arrow design.
17 June 2026
Frankfurt am Main, Germany

Forward 2026: Transforming the Employee Experience

Get Your Ticket

Forward is the premier conference for leaders transforming the experience of their most critical asset: the frontline workforce.

Join us for a human-first conference designed to equip you with the tools, strategies, and stories that drive real impact – where it matters most.

This year

AI, Action, and the Human Advantage

Explore how AI, applied with purpose and intention, can elevate human potential at scale – especially for the employees closest to your customer, your product, and your bottom line.

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The Connected Workforce

Building Culture & Inclusion Over Distance

From two-way comms and manager enablement to AI-powered recognition – learn how to create connections across sites, shifts, and languages.

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The Enabled Workforce

Equipping Your People for Peak Performance

Explore the tech stack, AI tools, and training strategies powering confident, capable, and future-ready frontline teams.

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The Resilient Workforce

Leading Your Organisation Effectively Through Change

What resilience really looks like in high-pressure environments – and how to build it, lead it, and sustain it at scale.

Get Your Spot

Until April 1, 2026

Early Bird: 375 € 295 €

Reach out to your Flip representative for more information

Get Your Ticket

Speakers

Martina Merz
Manager and member of the supervisory board at AB Volvo, Bosch, Shareholder Council Carl-Zeiss-Foundation

Martina Merz

Manager and member of the supervisory board at AB Volvo, Bosch, Shareholder Council Carl-Zeiss-Foundation

Manager and member of the supervisory board at AB Volvo, Bosch, Shareholder Council Carl-Zeiss-Foundation

Marcus Berret
Global Managing Director at Roland Berger

Marcus Berret

Global Managing Director at Roland Berger

Jen Draper
Managing Director at Work Networks

Jen Draper

Managing Director at Work Networks

Ralf Ludwigs
Lead HR-IT, Processmanagement & Analytics bei toom Baumarkt

Ralf Ludwigs

Lead HR-IT, Processmanagement & Analytics bei toom Baumarkt

Daria Ezazi
Head of Corporate Communications toom Baumarkt GmbH

Daria Ezazi

Head of Corporate Communications toom Baumarkt GmbH

More to be announced

More to be announced

Location

Spark Europe

Junghofstraße 16, 60311, Frankfurt am Main - View Map

A GLIMPSE AHEAD

Forward is the annual conference by Flip — your chance to hear from industry pioneers, explore how HR, Communications, and Digital leaders are transforming their workforces, and walk away with tangible strategies you can put into practice today.

Workshops & Live interactive sessions +
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Participate in practical workshops that offer proven approaches to modernizing communication channels, enhancing the employee experience, and supporting organization-wide transformation.

Expert panels +
Panel discussion at a conference with four speakers on stage.

Explore real-world success stories and strategies for empowering deskless teams with AI — driving more connected, informed, and engaged employee communities.

Visionary keynotes +
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Hear from global visionaries as they share transformative insights on organizational AI, employee experience, and the evolving workplace — and explore what’s next for the future of work.

Exclusive product previews +
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See how AI solutions are reshaping how organizations communicate, engage, and support their people — and discover where the technology is headed next.

Awards ceremony +
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Join us in celebrating companies driving frontline excellence and innovation – and learn how they're doing it.

Who shouldn't miss it

If you’re shaping the employee experience for thousands of distributed workers, this is your conference.

Designed for:

  • HR Leaders

  • Ops & Transformation Executives

  • Internal Communications Leads

  • IT & Digital Innovation Leads

Join the Leaders defining the Future of Work

Explore real-world success stories and AI-driven solutions transforming the experience of deskless teams.

Get Your Ticket

What is it like at Forward?

Watch a recap of the flagship Forward 2025 in Berlin below.

In 2026, we'll be going even bigger, taking over the extraordinary Horizon stage at SPARK in Frankfurt am Main.

Play
4.8

satisfaction rate

>100

participants in 2025

95%

want to come again